Looking to streamline your verification process?
The Veriff Zapier integration is a no-code automation tool that connects Veriff's identity verification platform with thousands of apps through Zapier's ecosystem, enabling you to automate workflows based on end-user verification decisions.
By integrating Veriff’s services via Zapier, you are entering into separate agreements with both Veriff and Zapier. Zapier operates independently and is responsible for their own platform and data handling. Zapiers Terms and Conditions apply alongside Veriff’s, so please review both carefully.
Quick links
Access our ready-made templates to start in less than 2 minutes (requires a login to Zapier)
See the guide video
Jump to step-by-step setup guide
Guide video
Watch this video to understand how to:
Define triggers and automate actions when a verification is approved, rejected, or under review
Create seamless integration by connecting Veriff to CRMs, email tools, Slack, and more
Effortlessly set it up within minutes with no coding required
Key features
New Decision Trigger
Automatically initiate workflows when your end-user completes their verification. Triggers are based on session decisions, these could be: “approved“, “resubmission requested“, “under review“, “declined“, “expired“, or “abandoned“.
New Event Trigger
Trigger workflows based on specific events within the end-user’s verification process, such as “started” or “submitted.”
Step by step setup guide
Step 1: connect Veriff to Zapier
To integrate Veriff with Zapier, follow these steps to connect your Veriff account to Zapier.
Sign in to Veriff (if you don’t have an account, sign up for free at Veriff.com)
Create a new integration or use an existing one:
Click the “Add Integration” button to get started, and/or
Configure your verification process and integration settings in the Customer Portal page
Sign in to Zapier (if you don’t have an account, sign up for free at Zapier.com)
Create a New Zap by clicking on the “Create Zap” button
Select Veriff as the Trigger App by searching for “Veriff” in the Zapier app directory and selecting it
Connect your Veriff account by entering your Veriff API key and master signature key when prompted. You can find these details in your Veriff All Integrations > integration > API Keys tab in the Customer Portal.
Step 2: set up triggers
Trigger: new verification decision
This trigger starts a workflow whenever a verification decision is made in Veriff.
Trigger Event: Verification Decision Made
Use Cases
Approved Verification: automatically send a welcome email when a verification is approved
Rejected Verification: notify your support team in Slack when a verification is rejected for further review
Setup Steps
In the “Trigger” section, select the “New Decision” trigger
Choose your Veriff account
Test the trigger to ensure it is configured correctly
Trigger: new event
This trigger starts a workflow based on specific events during the verification process.
Trigger Event: Verification Event Occurs
Use Cases
Verification Started: add a new entry to your CRM when a user begins the verification process
Verification Completed: send a follow-up survey after the verification process is completed
Setup Steps
"In the “Trigger” section, select the “Event trigger”
Choose your Veriff account
Test the trigger to ensure it captures the desired events
Step 3: set up actions
Once your triggers are set, you can configure actions in other apps to execute automatically when the trigger conditions are met.
For example:
Send an email: use an email app to send a message upon a verification decision
Post to Slack: send a message to a Slack channel when a verification event occurs
Update a CRM: automatically update or create new records in your CRM system based on verification outcomes
Step 4: test your Zap
Before enabling your Zap, test it to ensure everything functions as expected. Zapier’s testing tools allow you to simulate the data flow between Veriff and your connected apps, verifying that your setup is correct.
Step 5: enable your Zap
After successful testing, turn on your Zap. It will now run automatically whenever the trigger conditions are met.
Integration best practices
Regular testing
Periodically test your Zaps to ensure they are functioning as expected, especially after updates to Veriff or Zapier.
API limit management
Be mindful of API limits to avoid disruptions. Consider optimizing Zaps to minimize unnecessary API calls.
Security maintenance
Regularly update and secure your API key and master signature key to protect your integration from unauthorized access.
Advanced tips
Filtering triggers
Use Zapier’s filters to refine triggers based on specific conditions, such as only triggering on rejected verifications.
Multi-step Zaps
Combine multiple actions in a single Zap to create complex workflows, such as notifying different teams or updating multiple systems simultaneously.
Error handling
Implement paths or error handling in your Zaps to manage potential issues, ensuring critical tasks are completed even if an error occurs.
Troubleshooting
If you encounter any issues while setting up or using the Veriff Zapier integration, try the following troubleshooting steps:
Authentication issues: ensure your Veriff account is properly connected to Zapier. You may need to re-authenticate if your connection keys or secrets have changed.
Trigger not firing: check if Veriff Customer Portal has the verification event listed and that the webhook is successfully submitted
Data not transferred: ensure that Veriff fields are correctly mapped to the corresponding fields in the action app
For more assistance, visit the Zapier Help Center or contact Veriff support.
FAQ
How secure is the Veriff Zapier integration?
The Veriff Zapier integration uses secure authentication and adheres to best practices to protect your data.
What are some example Zaps I can create with Veriff?
Send an email when a verification is approved
Post a Slack message when a verification is rejected
Create a CRM entry when a verification starts
Examples of of how businesses use the Veriff-Zapier integration to streamline their workflows
E-commerce platforms can automatically approve verified sellers and update their status in the marketplace, followed by sending a welcome email with platform guidelines.
Financial services can trigger alerts to the compliance team in Slack when an end-user’s verification is flagged as suspicious, ensuring immediate follow-up.
SaaS applications can add users to an onboarding workflow in HubSpot CRM once their identity is verified, automating the customer journey from verification to onboarding.
Changelog
Date | Description |
|---|---|
Sep 30, 2025 | Documentation published |